Choosing the right online platform for selling your online course can be a difficult decision, but it is one that should not be taken lightly. There are a number of factors to consider when selecting an online platform, and many people fail to take them all into consideration. In this article, you will learn how you can find the right online platform for your online course by considering what features are important to have in order to grow your online business!
Choose a platform that is beginner-friendly
You have to choose a beginner-friendly platform to sell your online course on. Why? If you choose a platform that isn’t beginner-friendly, it will turn away potential students and make the learning process more difficult for them.
For example, if you want to create an online course about how to manage social media for small businesses but you use Facebook as the primary learning tool in your online course, then people who are not familiar with using Facebook won’t know where or how they can learn what they need from this online course unless of course there is another way of accessing information within the online course (like through YouTube videos). This defeats the purpose of having an online class because most people purchase these types of classes so that they don’t have to sit at their computers all day long, and they can easily access the online course from their phone or tablet.
Consider the audience you want to reach
The audience is the most important thing to consider when choosing a platform. If you are selling online courses, then your audience should be online learners or people who want to learn online. It is best if you have an established presence online so that the course can benefit from it and vice versa.
If the online learner does not follow what you’re doing on social media, there’s no way for them to know about your course unless they stumble upon it through another method like Google search. Therefore, make sure that all of your platforms work together in unison by cross-promoting content across each other while also marketing independently as well with their own unique branding and tone of voice.
When thinking about an audience, do some research into where this group spends its time online and what online communities they belong to. For example, if you’re selling online courses for yoga instructors, then your audience might be more likely found on Facebook groups or other online forums as opposed to Pinterest or Instagram where different types of people congregate.a
You must compare online course platforms before you choose one to sell online courses. Doing a detailed comparison can make all the difference when choosing. This way, you’ll know everything about all of them, and you’ll know what you need to do.
Some of the things that must be compared are:
- software and tools available for purchase or free
- customer support system
- payout processing options
- ease of use on a mobile device
- security levels required by your business/brand and individual needs.
Take into account your budget
The platform will also depend on your budget. You don’t want to sell online courses on a platform that doesn’t fit your financial needs, as this will decrease the number of people who buy online courses from you. It’s also important to note that most platforms charge transaction fees in order for online course sellers to receive their payment via check or direct deposit (which is usually between around $0-30).
Look at reviews of the different platforms before deciding on one
You must read reviews of every online course platform before choosing one to sell your online courses through. This is because there are a lot of different platforms out there, and each has its own strengths and weaknesses.
These reviews will give you an idea of how easy it is to use the platform, what tools are available, and whether they attract online course sales. They will also tell you if there might be any problems with customer service or online security for your customers using that platform. It’s important to choose a reputable online course provider so that students know their sensitive information is safe on their site.
Find out what type of content you’ll need to create
The content you need to create has to be compatible with the online course platform you choose. Some platforms are more content-heavy than others. If your online course contains a lot of videos or audio files, it might be best to use an e-learning platform that has these features already built-in and ready for purchase. On the other hand, if the majority of your online course will consist of text-based material, then using something like Teachable would work better because they have no multimedia requirements outside what their users upload themselves.
There, now you know how easy it is to find the right platform. Make sure it’s beginner-friendly and that it reaches the audience you need. Compare different platforms to see what fits you better and don’t overdo your budget. Always read reviews and consider the type of content you’re creating and find a compatible platform. Good luck!